Web design for hotels and accommodation
Every booking made through an OTA instead of your own site hands over a commission you didn’t need to pay. The site needs to convert visits into direct bookings — starting with a booking engine that works, not one that sends people back to Booking.com out of frustration.
The challenges specific to a hotel website
- 01A frictionless booking engine — or the visitor goes straight back to an OTA
- 02Photography and presentation as the first conversion factor — no generic template competes with real, high-quality photos of the property
- 03Local SEO and a well-maintained Google Business Profile — a huge share of searches start with «hotel + city/area»
- 04Speed and mobile-first — most hotel bookings happen from a phone, often while travelling
What I build
- 01An integrated direct booking engine, designed to reduce dependence on OTAs
- 02A technical SEO foundation built for local search from the start, not added afterward
- 03Structured data (schema markup) specific to accommodation, for correct presence in results with price and availability
- 04A fast, mobile-first technical base, built on the same discipline used to grow real platforms
Frequently asked questions
How long does the build take?
A site with an integrated booking engine typically takes 6-10 weeks from briefing to launch, including integration with the systems already in use.
Does the booking engine replace the property management system I already use?
No, it integrates with what you already use (channel manager, PMS) — the goal is to add a direct channel, not replace your existing infrastructure.
Can I update photos and availability myself after delivery?
It depends on the platform chosen for the project — I evaluate that case by case based on the site’s needs and your preferences for managing it, and we discuss it clearly before starting.
Talk about your property
A free first audit to work out where to start, no commitment.